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Fitbit partners with Brother Vellies, Victor Glemaud for new designer bands

Fitbit’s newest addition to its Designer Collection brings more band options for the Sense and Versa 3. The Google-owned brand has collaborated with Brother Vellies and Victor Glemaud.

The Brother Vellies collection is brought to life through a longtime partnership with the Council of Fashion Designers of America (CFDA), creating unique opportunities for Fitbit to partner with emerging designers who blend fashion with innovation. 

The collection takes a high-fashion twist on the scrunchie and makes it with Horween leather. The lightweight leather bands are handcrafted with premium oils and dyes and tanned through traditional techniques, so they mold to your wrist and develop an aged patina finish over time. You can get it in black and oak for USD 54.95 (around PHP 2,775).

As for Victor Glemaud’s collection, it offers new knit bands that come in a variety of skin tones to let you show off your style. These bands feature gender-neutral elements and are made with sustainable REPREVE recycled plastic fibers.

The collection introduces a metallic ombré band with shimmering flecks of varying nude shades that transition from light to dark. It also includes a metallic stripe band with a deep brown strip down the center of a dark brown backdrop with gold flecks. These new additions join Glemaud’s metallic gold/black and layered black/red accessory bands launched last year.

The Victor Glemaud for Fitbit collection is now available for USD 39.95 (around PHP 2,015) each. Both bands are only available on

On top of that, Fitbit Sense is getting a new sage gray/silver stainless steel option for USD 299.95 (around PHP 15,110). 

Here are the other new bands for the Sense and Versa you can get starting August 25:

  • If you already have a Sense smartwatch, the band joins its infinity band collection for USD 29.95 (around PHP 1,510). 
  • There are also new hook and loop bands in charcoal and coastal blue for USD 34.95 (around PHP 1,765). 
  • You can get two vegan leather band options in sand dollar and seaglass colors for USD 49.95 (around PHP 2,515). 
  • Plus, there are more soft, breathable, and durable silicone sport bands in blush/desert bloom and frost white/lunar white for USD 34.95.